HI, I'M NICK...
I run Next Level Sports & Entertainment Studio. It’s a focused, hands-on practice where I build brand systems that travel. From a single post to a full arena, I design work that connects, scales, and performs. I care about clarity, speed, and quality control. I also care that the work feels big.
I grew up in New Jersey and built my career across agencies and in-house teams before going all-in on sports and entertainment. Early on I shipped national rollouts for brands like Tempur-Sealy and delivered broadcast graphics and presentation design for CNBC. That foundation taught me how to move fast, plan for production, and deliver at network pace.
Today my focus is league, team, and athlete brands. I build toolkits that keep campaigns consistent on social, broadcast, retail, and in-venue. Recent highlights include a full MLB expansion study for the Charlotte Sentinels, Brooklyn Nets identity concepts, and athlete branding and content used by MLB, UFC, and NFL talent. I’ve also created entertainment marks and visuals for names like Shaquille O’Neal and Lennox Lewis.
My approach is simple. Know the goal. Design a system. Stress-test it in the real world. Every file ships production-ready with the specs and structure that teammates and vendors need. I mentor collaborators, keep reviews tight, and protect quality all the way to handoff.
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WHAT I DO
- Brand identities and logo systems
- Campaign and content toolkits for social and broadcast
- Motion graphics packages and short-form hype
- Merchandise, uniforms, and retail/OOH
- In-venue graphics and sponsor versions
HOW I WORK
- Start with strategy and a clear creative brief
- Build scalable templates and rules that keep teams aligned
- Present the why, not just the what, so decisions are easy
- Deliver organized files, specs, and QA that reduce revisions
When I’m not designing, I’m usually watching the game, sketching ideas for the next concept, or hunting for the right type pairing. Based in NJ, working with teams and brands everywhere.
Let’s build something unforgettable.