LA Dodgers - World Series Champions Key Art Campaign

A celebratory key art concept created to honor the Los Angeles Dodgers’ World Series championship run.

The goal of this piece was to capture legacy, dominance, and cinematic scale - blending multiple player moments into a single hero composition that feels both editorial and theatrical. I leaned into a gold-accented championship palette to reinforce prestige, while layering stadium lighting, trophy iconography, and motion energy to elevate the storytelling.

Rather than designing a single poster in isolation, I expanded the system into a full campaign rollout - exploring how the key art would live across collector packaging, framed memorabilia, venue displays, and large-scale environmental placements.

This project reflects my approach to sports branding through cinematic composition, layered storytelling, and real-world campaign visualization.

Primary championship key art featuring a layered player montage, gold World Series typography, and trophy iconography. Designed to capture motion, legacy, and celebratory scale in a single cinematic composition

Primary championship key art featuring a layered player montage, gold World Series typography, and trophy iconography. Designed to capture motion, legacy, and celebratory scale in a single cinematic composition

Key art adapted into premium collector packaging. Explores how the design system translates into retail memorabilia and championship keepsake formats

Key art adapted into premium collector packaging. Explores how the design system translates into retail memorabilia and championship keepsake formats

Editorial poster application showcased in a sports memorabilia setting. Focused on print texture, lighting realism, and fan-space presentation

Editorial poster application showcased in a sports memorabilia setting. Focused on print texture, lighting realism, and fan-space presentation

Championship artwork reimagined as a premium acrylic display piece. Designed to feel like official award or commemorative franchise merchandise

Championship artwork reimagined as a premium acrylic display piece. Designed to feel like official award or commemorative franchise merchandise

Environmental application placing the key art inside a live fan setting. Explores brand presence within celebratory public spaces

Environmental application placing the key art inside a live fan setting. Explores brand presence within celebratory public spaces

Large-scale venue takeover concept featuring the artwork as a stadium banner. Built to visualize real-world campaign rollout during a championship season

Large-scale venue takeover concept featuring the artwork as a stadium banner. Built to visualize real-world campaign rollout during a championship season

Close-range fan experience mockup showing the key art as collectible stadium print collateral. Focused on immersion and event-day storytelling

Close-range fan experience mockup showing the key art as collectible stadium print collateral. Focused on immersion and event-day storytelling